In this article, iGaming content provider Platipus Gaming reflects on its 11-year journey of sustainable growth, global expansion, and people-driven strategy.
For over 11 years, Platipus Gaming has been evolving alongside the iGaming industry — growing from a focused content studio into a global provider with a strong portfolio, international presence, and a people-first philosophy at its core.
From the very beginning, Platipus was built with a long-term vision: not just to create games, but to develop a sustainable iGaming brand capable of scaling across markets, technologies, and teams.
How it all started
When Platipus entered the market 11 years ago, the industry was already competitive. Many providers focused on fast releases or short-term trends. Platipus chose a different path — prioritizing product quality, technical stability, and long-term partnerships.
The goal was clear: to deliver games that combine engaging mechanics, solid performance, and seamless integration for operators.
This approach allowed Platipus to grow steadily, earning trust from partners and building a reputation as a reliable, forward-thinking provider.
Growth built on people
As the brand evolved, one principle remained unchanged: people drive performance.
“I approach HR not as managing resources, but as managing human capital. People are the key players who drive the company’s success,” says Maryna Korchovna, HR Director at Platipus Gaming.
Today, Platipus releases 3–4 games per month, supported by a global team of more than 100 professionals and contractors across Europe, North America, LATAM, and Asia.
“The iGaming industry rewards those who can combine speed, dedication, and creativity. Our team has proven that sustainable growth is possible when people feel engaged and empowered,” Maryna adds.
A global culture with local understanding
Platipus operates as a truly international company, with a flexible, remote-first structure that allows it to attract top talent worldwide.
“Understanding regional differences helps us build trust and strong collaboration across teams. Our goal is to create one culture, not one location,” Maryna explains.
This approach enables Platipus to maintain consistency while embracing diversity — a key advantage in a global industry.
Engagement over retention
With an Employee Net Promoter Score reaching 87%, Platipus demonstrates exceptionally strong internal engagement for a fast-growing iGaming company.
“I don’t focus on ‘retention’ as a KPI. I focus on creating an environment where people genuinely want to stay,” Maryna notes.
Balancing growth and well-being
As Platipus scaled, it made a conscious decision to protect work-life balance.
Game releases are planned up to a year in advance, supported by structured processes and experienced leadership.
“Well-being is not a benefit — it’s part of our operational strategy,” Maryna says.
“This allows us to grow without burnout and maintain high performance.”
Where Platipus is heading next
Looking ahead, Platipus’ strategy is firmly focused on responsible, regulated growth — a direction shaped by both market maturity and the company’s 11 years of operational experience.
As regulatory frameworks continue to evolve across jurisdictions, Platipus views compliance not as a limitation, but as a competitive advantage that enables long-term stability and trust-based partnerships.
Key priorities include:
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Obtaining new licenses and strengthening presence in regulated markets
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Expanding internationally, including further development in different markets
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Enhancing network products, such as tournaments and cross-casino engagement tools
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Investing in people, leadership development, and internal expertise
Beyond geographic expansion, Platipus is also deepening its focus on operational excellence and product scalability.
This includes optimizing internal processes, advancing data-driven decision-making, and ensuring that every new product or feature aligns with the requirements of regulated markets and operator expectations.
By doing so, the company ensures that growth remains sustainable, efficient, and commercially relevant.
After 11 years on the market, Platipus is entering a new phase — one defined not only by expansion, but by maturity, compliance, and long-term value creation.
The company’s forward-looking strategy is centered on building a resilient brand capable of adapting to regulatory change, evolving player behavior, and increasing market complexity — while staying true to its core values of transparency, innovation, and people-driven growth.
A brand built to last
Platipus Gaming’s journey proves that sustainable growth in iGaming is possible when innovation is powered by people.
With a clear vision, strong teams, and a commitment to regulated markets, the company is well-positioned for its next chapter.
“Our future growth is built on trust — trust from partners, players, and our own teams,” Maryna Korchovna concludes.
