Dubai leaped to the center of the watch world this month as the top names in the industry converged on the rapidly growing city in the United Arab Emirates for the 10th edition of Dubai Watch Week. Hosted and organized by Ahmed Seddiqi and marking the retailer’s 75th anniversary, the show, which welcomed a true ‘who’s who’ of watch industry executives, included more than 90 brands and attracted more than 49,000 visitors, a 113% increase over the previous edition in 2023.
There were plenty of firsts in this Dubai Watch Week, including a keynote address from Rolex Chief Executive Jean-Frédéric Dufour, with notable comments that we covered here. Another first was the CEO Roundtable Horology Edition featuring an intimate and candid discussion with the leaders of four of the industry’s most important brands, Audemars Piguet, Breitling, Chopard, and Hublot. I was honored to be asked to moderate and ask questions for the panel, and you can watch the full video from the Dubai Watch Week YouTube channel below.






