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Small Business Saturday Kicks Off Local Holiday Shopping

Small Business Saturday Kicks Off Local Holiday Shopping

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Small Business Saturday will give locals in Hampton Roads a chance to support small businesses for all holiday gifting needs on Nov. 29. (American Express)

HISTORIC TRIANGLE — Williamsburg and Yorktown-area residents are invited to kick off their holiday shopping during Small Business Saturday, set for Nov. 29.

Small Business Saturday was created in 2010 by American Express, and the goal is to remind people to shop and support local businesses, especially during the holiday shopping season. It is observed in all 50 states, and the Senate passed a resolution recognizing it in 2011.

According to the U.S. Chamber of Commerce, since it was founded in 2010, Americans have spent over $200 billion at small businesses on Small Business Saturday.

On Nov. 29, local businesses will open their doors to kick off the holiday shopping season. Here are some resources to help find those participating in Small Business Saturday:

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